Engaging Learning: Strategies to Make Education Fun and Effective
Continuous learning is essential in today’s professional landscape, yet many Learning and Development (L&D) programs struggle with engagement. According to a recent MIT study, online courses have a mere 4% retention rate, highlighting the need for innovative approaches to make learning exciting and engaging.
Gamification has emerged as a powerful tool to enhance engagement in eLearning. For example, Duolingo boasts a 55% retention rate by applying principles from psychology and behavioral science. By incorporating gamification and other research-backed strategies, organizations can transform their learning programs and make them truly addictive.
Turn Failure Into A Learning Opportunity
Mark Rober’s 2017 game experiment revealed that participants who faced no penalties for failure were more likely to succeed. This phenomenon, known as the Super Mario effect, demonstrates that a supportive environment encourages perseverance and success.
To apply the Super Mario effect in L&D, organizations can promote resilience by encouraging learners to persevere through motivational messaging, providing helpful hints to guide them, and celebrating small wins to reward their persistence. By creating a positive learning environment that embraces failure as a natural part of the learning process, organizations can foster a growth mindset among learners.
Cultivate Learning As A Daily Habit
Habits are actions performed automatically, without much conscious thought. By establishing triggers, developing routines, offering rewards for consistency, and building accountability, organizations can help learners incorporate learning into their daily workflow.
Establishing triggers, such as daily notifications or calendar reminders, can prompt employees to engage with learning modules regularly. Developing routines with clear daily learning paths and offering rewards for meeting daily or weekly goals can incentivize learners to stick with their learning habits. By building accountability through peer or mentor sharing, organizations can create a social support system that encourages regular learning.
Introduce A Competitive Element
Competition can be a strong motivator in learning. By using quizzes and flashcards, establishing leaderboards, hosting mini competitions, and setting personal goals, organizations can harness the power of competition to increase engagement levels among learners.
Introducing quizzes and interactive elements can make learning feel like a fun challenge, while leaderboards and mini competitions can spark enthusiasm and active participation. Setting personal goals allows learners to compete against themselves, fostering a sense of achievement and improvement. By incorporating a competitive element into learning programs, organizations can keep learners engaged and motivated to succeed.
Leverage The Goal Gradient Effect
The goal gradient effect highlights how motivation spikes as individuals get closer to a goal. By setting clear milestones, visualizing progress, creating streaks, and highlighting achievements, organizations can keep learners engaged and motivated to achieve their learning goals.
Breaking large goals into smaller milestones and visualizing progress through progress bars or charts can make goals feel more achievable. Streaks, like Duolingo’s streak feature, can keep learners engaged by encouraging them to maintain their daily learning habits. Recognizing and celebrating achievements at every milestone can motivate learners to keep pushing towards their goals.
In Conclusion
By implementing these science-based strategies—creating daily habits, introducing competitive elements, utilizing the goal gradient effect, and embracing failure—organizations can make their learning programs more engaging and enjoyable. By understanding and applying psychological and behavioral principles, organizations can transform traditional training and eLearning into a thrilling adventure that learners look forward to.
Thinkdom Learning Solutions offers engaging and cost-effective solutions for all online training needs in one place. By streamlining the process of working with outsourcing vendors, Thinkdom provides organizations with innovative learning solutions that captivate audiences and enhance the learning journey.